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Social Media in Admissions

Will that post come back to haunt you? According to The Daily Pennsylvanian, “Certain violations on social media have the potential to completely end an applicant’s case for admission.” Depending on where you apply, the chances that your online presence will be scrutinized vary significantly. Some schools just don’t have the time, and some actually prohibit the practice.

The NY Times reports that, at Oberlin, “admissions officers may review only the material submitted by students as part of their application.” That means they’re prohibited from considering other information in making their decision. Washington College in Chestertown, Md., takes a more moderate approach. “Admissions officials do not proactively seek out candidates on social media. But while monitoring the college’s brand online, admissions officers often happen upon applicants who have publicly commented on the college, and they immediately forward those posts to Satyajit Dattagupta, the vice president for enrollment management.”

Do those posts affect admission chances? You bet. Dattagupta “looked favorably” on applicants who kept things positive, but was “troubled” by students who spoke negatively about any college online.

What Colleges Are Looking For

According to Kaplan, 35% of admissions officers look for information about students on social media, and 16% report that they have found things that negatively affected a student’s chances. Protecting online reputations has become big business – Forbes reports that companies may charge as little as $100/year for a simple service to alert them to problematic material, or as much as $1300/month to bury troublesome information on the third page of Google search results.

OK, you’re thinking, I know all of this. None of this is new. You’ve changed your privacy settings or even deleted your accounts. You’ve gone underground, and you’d challenge an admissions officer to even find any trace of you online, at all. You’re all set, right?

Maybe. Maybe not. You might be missing an opportunity. US News suggests using social media in your favor to support your application, demonstrate interest, and create a positive presence. Monitoring your privacy settings and removing photos of you holding a red Solo cup? That’s 101-level stuff. Let’s talk about the advanced version.

How To Use Social Media to Your Advantage

Is your application an ode to your service work? Post pictures of that work on Facebook. Passionate about sports or music? Upload videos of your performances. Are you proud of your writing or design skills? There are plenty of ways to create an online presence that reflects those things and will support your application, should your admissions rep go digging.

Social media can also facilitate networking with schools and demonstrating your interest and interacting with them in ways beyond the traditional campus visit. Consider seeking out programs that catch your interest, and even specific professors you’d like to work with, on Facebook, Instagram, and Twitter. It won’t take much time, but it can make a difference to your admission chances.

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Changes to the SAT

College Board has released four practice versions of the new, redesigned SAT. The revised test will be rolled out beginning with the 2015 PSAT this fall; the new SAT will begin in March of 2016. More information will continue to become available as we move closer to those dates (for example, the SAT score concordances won’t be released until May of 2016), but here are some of the changes to the SAT we know so far:

1) Scoring is changing.

The SAT will return to a 1600 point scale, with a 200-800 range for Math and a 200-800 range for Evidence-Based Reading and Writing. The Essay will be reported separately.

The PSAT will be on a new scale, too, with scores ranging from 320–1520. These will be divided between two sections, like the SAT, with each score between 160 and 760.

The College Board website indicates that scoring is still “subject to research,” which may mean changes are possible. See item #2.

2) Expect some delays in interpreting scores for the first test date(s).

College Board has been upfront about this. The first administration of the redesigned SAT will be in March of 2016, and College Board plans to release concordance tables in May of 2016. Concordance tables are important. They help establish what the new scores mean by comparing them to the previous scores. Students who take the test in March will not have much useful information to help them decide whether or not to retake at the next test date in May.

3) That looks familiar!

Many of the content and formatting changes to the redesigned SAT look a lot like things we’ve been working with on the ACT for years:

  • The essay is now optional, and reported as a separate score.
  • There will be fewer, longer sections. One major difference between the ACT and the SAT has been that the ACT had 4 sections, which lasted, on average, about 45 minutes each, while the SAT had 10 sections which lasted 20-25 minutes. The new SAT has 4 sections, which last an average of 45 minutes, while the new PSAT is down to 3 sections, which average 55 minutes each. With the longer sections, pacing may be more challenging.
  • The ACT has long included a handful of trigonometry questions, while the SAT has avoided them. The redesigned SAT includes trig questions.
  • While there is no Science section on the new SAT, there are plenty of opportunities to read charts and graphs. Both the Math and the Reading sections will include graph questions.
  • Students taking the current SAT have often been enervated by the onerous, even noxious, practice of learning a plethora of vocabulary words for the Sentence Completion questions. The dearth of such questions on the redesigned SAT might strike you as serendipitous.  Like the ACT, the redesigned SAT Reading test will focus on passages, and any vocabulary questions will involve a student’s ability to understand a word’s meaning in the context of the passage.
  • The redesigned SAT, like the ACT, will now include several different subscores.
  • Like the ACT, the new SAT will no longer deduct points for incorrect answers. (In other words, no more “guessing penalty.”)
 

4) There’s a new type of math section.

There are two Math sections on the redesigned SAT. One does not allow calculators. It’s the shorter of the two Math sections, and it includes 20 questions to be completed in 25 minutes. Some of those questions are “grid-in” or student-produced response questions.

5) The essay is a longer, and has new requirements.

The new, optional Essay section will be 50 minutes, and will involve analyzing source material in order to answer the prompt. This is a departure from the broad, open-ended type of question that appears on the current SAT.

We’re here to help! Navigating the new SAT will be an adventure for everyone – students, educators, and college admissions teams alike. There’s still a lot of uncertainty around the new tests, and we will be researching and providing the best information to help guide you through the process.

 

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